In a way, we have all become such sandwich board...

I'm a research driven ecommerce strategist & technologist. This is where I think about work.

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Things I've said & written:

Trust: The Secret Sauce In Social Commerce

Ecommerce & the Social Web: Why it matters. What you can do.

What are you doing unto others? The importance of reciprocity on the social web.

Good Search Abandonment: Delivering Content without Clicks to the Cross-channel Customer

The ways and means of widgets

Email is dead. Long live Email.

Internet Retailer

NYTimes on Online Accessibility

NYTimes on Interactive Catalogs

Harnessing Customer Influence & Emerging Interests (In a Hurry & On the Cheap)

The Big So What: The Apple iPad Enters Our Lives

Archive

Feb
6th

Mon

In a way, we have all become such sandwich board men, walking the cyber-streets of Facebook with invisible advertisements hanging off our online selves. The only difference is that the digital nature of information has allowed us to merrily consume songs, films and books even as we advertise them, obliviously.

— The Death of the Cyberflâneur, Evgeny Morozov in the New York Times

the midden