the midden

Dayna Bateman

I'm a research driven ecommerce strategist & technologist. This is where I think about work.

Find me on
linked in or dopplr or tweet me to say hey or contact me via my google profile

Things I've said & written:

Trust: The Secret Sauce In Social Commerce

Ecommerce & the Social Web: Why it matters. What you can do.

What are you doing unto others? The importance of reciprocity on the social web.

Good Search Abandonment: Delivering Content without Clicks to the Cross-channel Customer

The ways and means of widgets

Email is dead. Long live Email.

Internet Retailer

NYTimes on Online Accessibility

NYTimes on Interactive Catalogs

Harnessing Customer Influence & Emerging Interests (In a Hurry & On the Cheap)

The Big So What: The Apple iPad Enters Our Lives

Jan
13th

Fri

permalink

When Choice is Demotivating: Can One Desire Too Much of a Good Thing? [PDF]

Sheena S. Iyengar, Columbia University
Mark R. Leppe, Stanford University